DG PSSDC Lauds Public Affairs Officers In Lagos State …. urges them to continue to “up the ante”

 DG PSSDC Lauds Public Affairs Officers In Lagos State …. urges them to continue to “up the ante”

T.O Ajetunmobi Director Public Affairs (PSSDC)

The Director-General of the Lagos State Public Service Staff Development Centre (PSSDC), Dr. Senukon Olufunmi Ajose-Harrison, has lauded Public Affairs Officers (PAOs) in Lagos State for the continuous projection of  policies and programmes of the current administration encapsulated in the T.H E.M.E.S agenda.


Ajose-Harrison, who made this disclosure during the opening of a 3-Day Virtual Course tagged “Effective News Release and Features Writing”  organised for PAOs on Grade Levels 07 to 09 in the Lagos State Public Service, admonished Public Affairs Officers on the imperative for continuous improvement and the need to continuously “up the ante” in service delivery.


While urging participants to actively involve in the 3-day webinar, he stated that the essence of the course is to provide ample opportunity for participants to unlearn, learn and relearn for business continuity in the midst of Covid 19. He lauded Mr. Governor, Babajide Olusola  Sanwo-Olu, for his efforts in containing and managing the outbreak of the pandemic in the State.


Speaking further, the Director-General said PSSDC is latching on the reality of the new normal and has organised the virtual course to enable PAOs hone their skills for the task ahead, adding that the webinar is in compliance with the social distance rule following the suspension of physical contact courses.


” Things have changed and organisations are beginning to show more interest in staff capacity building. The latest capacity building formular is 35-65. 65 percent of the things you need to know should come from you while 35 percent is imparted on you.

You have the responsibility to get yourself engaged and acquire more knowledge. Whatever knowledge you have acquired, steps must be taken to put it into practice. Do not lose focus, continue to strive despite challenges. Whatever you gain from this training should be improved upon”, he told participants.


Ajose-Harrison acknowledged the critical roles played by PAOs through dissemination of news and information that keep Lagosians abreast of happenings in the State saying PAOs need to do more in terms of engaging the media stressing that media relations is a critical Public Relations function.


The Director-General added that Lagos has been “blazing the trail” in every aspect of governance and will continue to do so emphasising that PAOs must double their efforts by ensuring timely and adequate information are released to members of the public. 


He admonished them to continually interface with the media to ensure more wins of the current administration are celebrated.

Tolani Giwa

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